INFORMATION
Building on Danish furniture-design traditions, and Scandinavian interior aesthetics since 1952, BoConcept has grown to be one of the most influential retailers of Scandinavian interior design with 230 brand stores and 90 design studios across the World.
Launching a revised magazine concept, BoConcept wanted to recapture its edge. For this, we revisited the visual identity toolkit and came up with a fresh take on the whole BoConcept output – a clearer, more dynamic, and far more inspirational experience – delivered to the World – from the perspective of a truly global, yet Scandinavian, design brand.
CLIENT
BoConcept
via Bold Scandinavia
CREDITS
Agency:
Bold Scandinavia
Creative Director:
Muggie Ramadani
Designer:
Emil Boye
Designer:
Jesper Nord
Photography:
Courtesy of BoConcept
PROJECT DETAILS
Brand Identity
Editorial
Art Direction
Other Projects
INFORMATION
Building on Danish furniture-design traditions, and Scandinavian interior aesthetics since 1952, BoConcept has grown to be one of the most influential retailers of Scandinavian interior design with 230 brand stores and 90 design studios across the World.
Launching a revised magazine concept, BoConcept wanted to recapture its edge. For this, we revisited the visual identity toolkit and came up with a fresh take on the whole BoConcept output – a clearer, more dynamic, and far more inspirational experience – delivered to the World – from the perspective of a truly global, yet Scandinavian, design brand.
CLIENT
BoConcept
via Bold Scandinavia
PROJECT DETAILS
Brand Identity
Editorial
Art Direction
CREDITS
Agency:
Bold Scandinavia
Creative Director:
Muggie Ramadani
Designer:
Emil Boye
Designer:
Jesper Nord
Photography:
Courtesy of BoConcept
Other Projects