COLLAGERIE
Collagerie was conceived by Vogue veterans Lucinda Chambers and Serena Hood, to bring together a highly curated selection of products at every price point alongside styling advice and inspiring fashion stories in one product-focused platform. To harmonize the experience, Collagerie engaged NR2154 to create the identity and digital platform. Since its launch in 2019, Collagerie has garnered praise from Forbes to The Financial Times.
Collagerie’s mission is to demystify fashion, cutting through the anxiety of choice — from trends to social media to online retail — in an innovative and immersive way, to allow shoppers to discover things they will love. “The one thing over everything” became the guiding principle, from which we created a brand and experience to attract a new category of online shoppers.
CREDITS
Client: Collagerie via NR2154
Creative Director: Jacob Wildschiødtz
Design Director: Elina Asanti
Design Lead: Emil Boye
Designer: Rachel Roth
Account Director: Kristina Ho
Photography: Courtesy of Collagerie
PROJECT DETAILS
Brand Identity
Website Design
Brand Art Direction
Content
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COLLAGERIE
Collagerie was conceived by Vogue veterans Lucinda Chambers and Serena Hood, to bring together a highly curated selection of products at every price point alongside styling advice and inspiring fashion stories in one product-focused platform. To harmonize the experience, Collagerie engaged NR2154 to create the identity and digital platform. Since its launch in 2019, Collagerie has garnered praise from Forbes to The Financial Times.
Collagerie’s mission is to demystify fashion, cutting through the anxiety of choice — from trends to social media to online retail — in an innovative and immersive way, to allow shoppers to discover things they will love. “The one thing over everything” became the guiding principle, from which we created a brand and experience to attract a new category of online shoppers.
MORE PROJECTS